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Advertising, Branding & Marketing
These projects were created in Paris, New York, Los Angeles and San Francisco and include copy, logos, ads & bilboard design,
packaging, signage, interface & web site design, photography, computer animation, radio spots and TV commercials.

Streaming: Clickradio
Developed for the first web streaming radio, based in New York. The site broadcasts key
images and headlines while downloading. Entertainment delivers the message.

Design, Production & Creative Direction.
San Francisco / New York.
2002

 click

Branding & Marketing: Monsterbook
Total rebranding of the company, including online marketing, interfaces, logos,
online & printed directory, membership cards.

Design, Production, Creative Direction.
San Francisco.
2000

 Monster book

Viral: Qool
Produced in three days for an online and micro cd viral campaign (Yes, micro CDs were viral media!)
"A Trip to Heaven" is a teasing pastiche of the famous Mastercard commercial.

Design, Production & Creative Direction.
San Francisco.
1999

 Viral

Advertising & Branding Campaign: Syquest
A seven-month, $17 millions national US rebranding & advertising campaign: logos,
packaging, bilboards, large ads in major magazines and newspapers, web sites, radio spots and tv ,

Design, Production, Creative Direction, Film & Photography.
Paris, New York & San Francisco.
1997

 syQuest